WE26 · PLI WORLD CUP EXPERIENCE
An event you don’t watch. You play it.
We turned a corporate event into a playable World Cup: an immersive app, augmented reality, physical stations and a live ranking projected on the big screen. All on the guests’ phones, synced to the second.
267
Players at once
855
Missions completed
20
AR hiding spots
0
Frauds
The 5 modules
MODULE 01
10 missions, one epic night
Red Carpet, press conference, penalty, trivia, pull-ups, hero shot… every mission adds points to the ranking. Branded-frame photos, timers and rewards.
MODULE 02
Find the Ball in AR
20 QR codes hidden across the venue. Only one holds the World Cup ball in augmented reality — and the system moves it on its own. No app to download.
MODULE 03
The ranking on the big screen
A Champions Table broadcast live on the venue TVs: animated podium, positions reshuffling by the second. The competition is felt across the room.
MODULE 04
A photo-wall that breathes
Every photo a guest takes appears within seconds on a Disney-style wall. The event documents itself, live.
MODULE 05
Every player, their own story
Profile, digital pass, progress and their exact position among 267. Every guest a protagonist — with their name, number and place on the table.
ON THE ROOM’S SCREENS
IN EVERY GUEST’S HAND
What if your next event was playable?
Book your Vision Session →